Philbritish Insurance
Web Design
![](https://freight.cargo.site/t/original/i/2244f766af7d4e8af1e55df7ea50ae9f3ea739532e0aa6254902fcd408d96682/10.jpg)
︎ the brief
To further boost PhilBritish Insurance's rebrand, a website refresh was necessary. It had to find a convenient way to give information online, which is quite challenging when presenting non-life insurance details, particularly to potential customers not familiar with the product.
︎the objective
To increase the brand’s visibility in the market as it stays true to its customer-centric approach.
![](https://freight.cargo.site/t/original/i/25e9dd927548109e55fe99b867871afaa3c614b42e433293cd9752c601f4723a/webdesignpbi.jpg)
![](https://freight.cargo.site/t/original/i/4b06787224f64f3e9fa4d21078769d44c7b20ed00264d1332738b060d744318e/8.jpg)
︎ the solution
The newly redesigned website utilizes a simpler and cleaner aesthetic, creating a user-friendly experience backed by warm and concise language reflecting PhilBritish's updated brand voice. With readily available and easily digestible information, the shift has improved customer interaction—further showcasing the company’s commitment to being a trustworthy and reliable non-life insurance provider.
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