branding

Usapang Pro

BSV BioScience Phils.event

/ Objectives

Launch Prostaquo to urologists in an event filled with medical information and laughter in between.

/ Challenges

  • Finding the balance between educational and entertaining to ensure focus on the new product
  • Crucial elements had to be considered: staff coordination, engaging activities, and capturing the attention of guests with diverse preferences

/ Outcome

A successful evening tackling prostate health, establishing brand awareness among medical professionals via standup comedy.

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